Nanoman Protective Coatings is a leading innovator in advanced nanotechnology-based surface protection solutions. Specializing in high-performance coatings, Nanoman provides durable, invisible, and eco-friendly protection against water, dirt, stains, UV damage, and corrosion.

Designed for a wide range of applications – including automotive, household, industrial, and commercial surfaces – Nanoman’s products enhance durability, reduce maintenance, and extend the lifespan of materials. With a strong commitment to cutting-edge technology, sustainability, and ease of use, Nanoman delivers next-generation protective solutions for both consumers and businesses worldwide.

Brief • To redefine and elevate the brand identity of a protective coatings company through a comprehensive rebrand and strategic repositioning.

This project encompassed:
• Designing a new logo and refining the brand’s visual identity.
• Exploring a fresh product color range for enhanced recognition.
• Developing packaging solutions across four size variations.
• Introducing new product innovations to expand the range.
• Establishing brand identity guidelines for consistency.
• Creating product image renders for across the website.
• Optimizing Amazon product pages for better engagement.
• Creating advertising campaigns to boost brand awareness.

Target Audience:
• Homeowners & DIY Users – Individuals protecting glass, stone, tiles, and fabrics from stains and damage.
• Automotive Enthusiasts & Professionals – Car owners, detailers, and fleet managers seeking durable, hydrophobic protection.
• Commercial & Industrial Businesses – Hospitality, construction, and facility managers reducing maintenance costs.
• Marine & Outdoor Owners – Boat, yacht, and outdoor gear owners needing UV and weather-resistant coatings.
• Retailers & E-commerce Sellers – Businesses and online sellers stocking premium protective solutions.